IV Founder Tom Schwab & Marketing Manager Tiffany Meenk share the ways IV has seen brands drive successful growth in their business with podcast interviews
+ What to consider and avoid before choosing a show.
- 11 ways podcast guest interviews can grow your business.
- Overcoming the biggest threat to expanding your brand - obscurity.
- How consumer buying needs have changed and how to adapt.
- Why conversations drive better conversions than funnels.
- Relationship building. Quickly earn know-like-trust of your target audience.
-Reduces your sales cycle and builds industry authority.
- Getting introduced to engaged listeners who have self-selected to hear your message by a trusted source.
- Cheaper and more time efficient than traveling to live appearances and hoping social media ads grab the right leads.
- Evergreen.
"We have gotten a lot of business out of [podcast interviews]...we actually can't keep up at the moment. The connections I've made, the people that have connected with me, and the opportunities that have come away from it, amazing!"
Barbara Turley, The Virtual Hub